Rick Thompson, CEO SEM::SME
The Beach Club Collaroy, 1058 Pittwater Road
Google is the most popular search engine in the world with 70% of the search market.
So if you are serious about your paid online marketing strategy, Google Adwords or was popularly known as Pay Per Click / Paid Search is a must for your marketing mix.
Google Adwords is a highly effective strategy in bringing customers to your business site. However, it can also be very COSTLY if it is not done properly as many business owners have found to their detriment.
In this month’s special presentation, Rick Thompson from SEM::SME will share with us how you can bring Google Adwords into your marketing mix, use it effectively to drive traffic to your business site and avoid common pitfalls so you do not burn your hard earned dollars for nothing.
Rick Thompson, CEO SEM::SME
Rick Thompson is the CEO of SEM::SME – an online marketing agency specialising in Search Engine Marketing for small and medium sized enterprises. SEM:SME is a certified Google partner.
Rick is considered to be one of the most experienced search engine marketing specialists in Australia today. His agency is currently working with a number of business clients managing their search engine marketing campaigns achieving savings of 25% on cost per click with a commensurate return on their paid search investment of 25%.
He was a Director of ThompsonLink and Vice President of Marconi Wireless.
Structure of the Day
10.30am: Questions & Answers, Networking
$10 DONATION AT THE DOOR for the Warringah Women’s Resource Centre. Should you wish to receive a receipt from the centre, please leave your email address next to the box.
Challenge This Month
BRING ALONG A FRIEND. Spread the word as loud as you can and share what we do on your social media. When using social media, please use the hashtag #TNBN.
There is ticketed parking surrounding the club. You may also park in the streets opposite the club such as Pittwater Rd, Collaroy st, Fielding St or Alexander St.
Please order a coffee/tea or something to eat before you come upstairs. There are a couple of coffee shops across the road from the Beach Club. The club won’t be open for coffee inside at the time we are there.
The Beach Club
We are truly blessed The Beach Club Collaroy offered us the Club House Function room for our monthly events. Consider the Beach Club for your next event. It is a huge room with marvelous views over Collaroy beach. Audio/Visual equipment, separate entrance, plenty of parking, bar in the room and balcony for break out sessions. For more information visit: http://www.thebeachclub.com.au.
The wonderful Karen Newall from Karen Newall Photography will be taking photos of the event. Thank you Karen for donating your time and camera again this month. Karen is a professional life style photographer. Her easy style produces relaxed and spontaneous images and timeless pieces of art presented in the highest quality frames or handmade ‘storybook’ albums. Contact:www.facebook.com/KarenNewallPhotography.
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